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WILDBRAIN AND THE POKÉMON COMPANY INTERNATIONAL LAUNCH NEW FAST CHANNEL ON PRIME VIDEO

  • WildBrain
  • 3 minutes ago
  • 3 min read

WildBrain also confirms expansion of FAST partnership with The Pokémon Company International to include rights for additional seasons, movies and territories 

 

Toronto, ON – June 4, 2025 – WildBrain, a global leader in kids’ and family entertainment, and The Pokémon Company International have launched a brand-new FAST channel on Prime Video. The new channel brings even more Pokémon entertainment content to U.S. audiences with a curated 24/7 stream of the first 25 seasons of the iconic original animated series featuring Ash Ketchum and his partner Pokémon, Pikachu.  


Pikachu jumping while smiling on a bright blue patterned background

With this new deal, WildBrain and The Pokémon Company International confirm they have also expanded their FAST partnership, with WildBrain picking up FAST rights for three additional seasons of the series as well as a selection of Pokémon movies. WildBrain plans to roll out the additional seasons and movies across the brand’s existing FAST channels on a rolling basis in the future, including Pokémon Journeys: The Series (48 x 30’), Pokémon Master Journeys: The Series (42 x 30’) and Pokémon Ultimate Journeys: The Series (54 x 30’). In addition, WildBrain has picked up Pokémon FAST rights for Latin America and looks forward to bringing Pokémon FAST channels to fans throughout the region. 

 

Lara Ilie, VP AVOD and FAST at WildBrain, said: “Our expanded FAST partnership with The Pokémon Company International reflects the enduring popularity of this beloved brand. As the leader in the kids’ FAST space, we’re thrilled to bring 25 incredible seasons of Pokémon to Prime Video.” 

 

In partnership with The Pokémon Company International, WildBrain is the only distributor of the single-IP Pokémon FAST channel.  

 

With approximately 150 FAST channels now launched for multiple kids and family brands across multiple platforms worldwide, WildBrain is the world’s leading expert in harnessing FAST for kids’ content, offering partners the expertise, operational infrastructure and insights needed to leverage and optimize the FAST opportunity.  

 

For more information, please contact: 

 

Aimée Norman at Liberi Consulting, external PR for WildBrain 

aimee@libericonsulting.com    +44 (0) 7957 564 050  


About WildBrain  


At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° franchise management, we are experts in Content Creation, Audience Engagement and Global Licensing, cultivating and growing love for our own and partner brands around the world. With approximately 14,000 half-hours of kids’ and family content in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart.   


Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Camp Snoopy; Strawberry Shortcake: Berry in the Big City; Yo Gabba GabbaLand!; Sonic Prime; Teletubbies Let’s Go! and many more. Enjoyed on platforms worldwide, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered approximately 1.5 trillion minutes of watch time. Our television group owns and operates some of Canada’s most loved family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide.    


WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD).   


About The Pokémon Company International  


The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, visit www.pokemon.com

 
 
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