WILDBRAIN EXPANDS OFFERING ON PRIME VIDEO WITH TRIO OF NEW INTERNATIONAL CONTENT DEALS

Multiple series, specials and movies from WildBrain’s extensive catalogue heading to Prime Video in Canada, Australia, New Zealand and Germany, and Kids+ in the US

Toronto, ON – August 1, 2023 – WildBrain, a global leader in kids’ and family entertainment, is significantly expanding its offering on Amazon’s leading SVOD services through a trio of new deals with Prime Video for Canada, Australia and New Zealand; Prime Video in Germany; and Amazon Kids+ in the US. Collectively the deals total over 850 episodes, plus movies and specials from WildBrain’s extensive library of original and partner content.

Caroline Tyre, VP Global Sales & Rights Strategy at WildBrain, said: “The global demand for WildBrain’s deep library of content remains strong across all kids’ and family demographics, from preschool to kids to teens. We’re pleased that Amazon’s SVOD services look to WildBrain for top, recognizable brands, as we continue to build on our longstanding relationship, delivering more compelling characters and entertaining storylines for their audiences around the world to enjoy.”

A large group of teenagers pose in a clump for the camera.

Prime Video in Canada, Australia and New Zealand launched nearly 500 episodes from WildBrain’s Degrassi library on July 18, as recently announced by the SVOD. The agreement brings the most Degrassi content ever available on one service to the platform, including all 14 seasons of Degrassi: The Next Generation (385 x 30’) plus The Kids of Degrassi Street season one (26 x 30’), Degrassi Junior High seasons one to three (42 x 30’), Degrassi High seasons one and two (28 x 30’), Degrassi Talks season one (6 x 30’), Degrassi Unscripted season one (8 x 30’) and Degrassi High: School’s Out (1 x 90’).

Four happy alien-like creatures with antennae dancing in a line on a field of grass

The deal with Prime Video in Germany spans 218 episodes, including 90 episodes of WildBrain’s 2017 Teletubbies series (90 x 15’), the animated comedy Dorg Van Dango (52 x 11’) from Cartoon Saloon and season one of the live-action family drama Ruby and the Well (10 x 60’), produced by Shaftesbury. Additionally, the deal includes seasons 14 and 15 (26 x 11’ each) of WildBrain and Mattel’s CG-animated Fireman Sam, alongside three 60-minute Fireman Sam specials: The Great Fire of Pontypandy; Set for Action! and Norman Price and the Mystery in the Sky. These acquisitions follow a deal announced earlier this year with Prime Video Germany for season one of Summer Memories (40 x 12’), the 2D-animated comedy created by Adam Yaniv and produced by A&N Productions, Aircraft Pictures and Yeti Farm Creative.

Five colourful fruit-themed cartoon friends hug each other side-by-side.

In the US, Amazon Kids+ has acquired 132 episodes of WildBrain content, including seasons one and two of WildBrain’s original animated series, Strawberry Shortcake: Berry in the Big City (80 x 4’ total) alongside seasons four and five of WildBrain and Mattel’s 2D-animated Polly Pocket series (26 x 11’ each), plus the Polly Pocket – Sparkle Cove 66-minute extended special. The deal also includes two movies from WildBrain’s library: the 3D-animated Ghost Patrol (1 x 44’), produced by Eh-Okay Entertainment, and the live-action film, The Kid Who Only Hit Homers (1 x 60’), from MiMO Studios.

For more information, please contact:

Aimée Norman at The DDA Group aimee.norman@ddapr.com +44 (0) 7957 564 050

About WildBrain

At WildBrain we inspire imaginations to run wild, engaging kids and families everywhere with great content and beloved brands. With approximately 13,000 half-hours of filmed entertainment in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Caillou, Inspector Gadget and Degrassi. Our integrated, in-house capabilities spanning production, distribution and licensing set us apart as a unique independent player in the industry, managing IP across its entire lifecycle, from concept to content to consumer products.

At our state-of-the-art animation studio in Vancouver, we produce award-winning, fan-favourite series, such as The Snoopy Show; Snoopy in Space; Sonic Prime; Chip and Potato; Strawberry Shortcake: Berry in the Big City; Carmen Sandiego; Go, Dog. Go! and many more. Enjoyed in more than 150 countries and on over 500 streaming platforms and telecasters, our content is everywhere kids and families view entertainment. WildBrain Spark, our AVOD network, has garnered over 1 trillion minutes of watch time on YouTube, offering one of the largest selections of kids’ content on that platform. Our leading consumer-products and location-based entertainment agency, WildBrain CPLG, represents our owned and partner properties in every major territory worldwide. Our television group owns and operates some of Canada’s most-viewed family entertainment channels.

WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at wildbrain.com.