DHX MEDIA INKS MULTIPLE LICENSING DEALS
Halifax, NS – 6th June 2013 – DHX Media, a leading independent creator, producer, distributor and licensor of mainly children’s entertainment content, has signed a raft of licensing deals for its hugely popular kids’ and entertainment properties.
Caillou, DHX Media’s beloved four year old with a big imagination that carries him through the daily life of a preschooler, has been picked up by a number of licensees. Les Chocolats Vadeboncoeur is making multiple seasonal hollow and solid molded chocolates inspired by the show in a multiyear deal. While PlayWorld Mobile is producing a Caillou mobile app globally under the franchise.
Richard Scarry’s Busytown has been taken by Learning Touch LLC for a series of educational apps addressing key developmental areas including communication, hearing, language, lieracy, life skills, mathematics and color recognition.
The intergalactic antics of the Space Invaders will be featuring in a range of merchandising, with USAOPOLY producing the game Jenga and collectible jigsaw puzzles for North America. TriForce also takes the brand, producing high end, limited edition replicas in a multiyear deal for the US while StarBound Entertainment will feature the property on their specialized line of helium and cold air parade balloons. 50 Fifty Gifts licenses novelty gifts such as alarm clocks, key chains, and ice trays and is distributed by globally known Diamond Comics Distributors based in Baltimore. Diamond Comics is the world’s largest distributor of English-language comic books, graphic novels, and related pop-culture merchandise, serving nearly 14,000 retailers.
In other deals, neighborhood daredevil Johnny Test is licensed in a multiyear worldwide deal with Percy3D for their line of digital party products while at the same time toy licensee, Imports Dragon has renewed their deal with DHX Media and the Johnny Test property.
For more information, please contact:
Janet Balmforth at DDA Blueprint PR for DHX Media
Tel: +44 (0) 20 8868 0511 or firstname.lastname@example.org
About DHX Media
DHX Media (www.dhxmedia.com) is a leader in the creation, production and licensing of family entertainment rights. DHX Media owns, markets and distributes over 8,500 half hours of children’s entertainment content, and exploits owned properties through its consumer products licensing business. DHX Media is recognized for brands such as Caillou, Busytown Mysteries, Inspector Gadget, Johnny Test, Animal Mechanicals, Kid vs. Kat, Super WHY!, Rastamouse, and Yo Gabba Gabba!. The company also provides programming for Cookie Jar TV, the weekend morning block on CBS. DHX Media’s full-service international licensing agency, Copyright Promotions Licensing Group, (CPLG), represents numerous entertainment, sport and design brands. DHX Media has offices in Toronto, Los Angeles, Vancouver, Halifax, London, Paris, Barcelona, Lisbon, Milan, Munich, Netherlands and is listed on the Toronto Stock Exchange.