DHX MEDIA ADDS 10 MORE BROADCAST DEALS FOR THE NEW TELETUBBIES
Deals signed in Europe, Middle East, Africa and Asia
Halifax, NS – 24 March 2016 – DHX Media (“DHX” or the “Company”) (NASDAQ: DHXM; TSX: DHX.A, DHX.B), a global leader in kids and family entertainment content, has signed 10 more broadcast deals for its new Teletubbies series with networks across the globe.
The hit preschool series has been licensed to the following networks: TVE in Spain, for its Clan channel; BBC Worldwide for its international CBeebies channels in Africa, Asia and Poland; Hop! Media Group in Israel; Nickelodeon in Greece; NPO Zappelin in the Netherlands; MTVA in Hungary, for M2; JimJam in Benelux; SIC in Portugal; e-Junior in the Middle East; and Ultra in Serbia, Bosnia and Herzegovina, Montenegro, and Macedonia.
These deals add to six previously announced deals for the new Teletubbies series, with CBeebies (UK), Nick Jr (US), Family Jr. (Canada), Gulli (France), Rai YoYo (Italy) and ABC Kids (Australia).
Josh Scherba, SVP Distribution at DHX Media, said: “The new Teletubbies is a key pillar of DHX’s original content program and the global response from broadcasters has been tremendous, building on the perennial appetite for this iconic brand. The series has already scored high ratings on CBeebies in the UK, and with these new channels on board and our global consumer products program rolling out, 2016 is gearing up to be a fantastic year for our favorite colorful quartet.”
Featuring the voices of British acting talent including Jim Broadbent, Jane Horrocks, Daniel Rigby, Fearne Cotton and Antonia Thomas, the new series of Teletubbies follows the same well-loved characters and styling as the original but has been visually enhanced, bringing a refreshed and contemporary look and feel to one of the world’s best-loved pre-school properties. The new show also features a number of brand new elements including Touch Screen tummy TVs and a hi-tech Tubby Phone, which bring the Teletubbies and their home up to date for 21st century viewers.
Global phenomenon Teletubbies first launched in March 1997 and became one of the most successful global children’s brands of all time. It has reached over 1 billion children to date and the original episodes have aired in over 120 territories in 45 different languages. It was the very first western pre-school property to air on China’s CCTV reaching an audience of 300 million children. Its resonance with children is further underscored by the brand’s enduring popularity on YouTube.
For more information, please contact:
Trade Media: Aimee Norman at DDA Blueprint PR
+44 (0) 20 8985 4708
Financial Media: Shaun Smith – Director, Corporate Communications, DHX Media Ltd.
Investor Relations: Nancy Chan-Palmateer – Director, Investor Relations, DHX Media Ltd.
About DHX Media
DHX Media Ltd. (www.dhxmedia.com) is a key player internationally in the production, distribution, broadcast and licensing of entertainment content for children and families. Owner of the world’s largest independent library of kids’ and family content, at more than 11,500 half-hours, DHX Media is recognized globally for such brands as Teletubbies, Yo Gabba Gabba!, Caillou, In the Night Garden, Inspector Gadget, Make It Pop, Slugterra and the multiple award-winning Degrassi franchise. DHX Media is comprised of four main business units: DHX Studios creates high-quality original entertainment at its Vancouver and Halifax animation studios, its Toronto live-action studio, and in working with top international producers; DHX Distribution is a major provider of content to the global market; DHX Television, home to the Family suite of channels, is dedicated to delivering best-in-class programming to Canadian families; and DHX Brands specializes in creating, building and managing high-profile global entertainment brands within the children’s and young-adult markets. DHX Media also owns the full-service international licensing agency, Copyright Promotions Licensing Group Ltd. (CPLG), which represents numerous entertainment, sport and design brands. DHX Media has offices in 15 cities worldwide, including Toronto, Vancouver, Halifax, Los Angeles, London, Paris, Barcelona, Milan, Munich, Amsterdam and Beijing. The Company is listed on the NASDAQ Global Select Market under the ticker symbol DHXM, and on the Toronto Stock Exchange under the ticker symbols DHX.A and DHX.B.
This press release contains forward looking statements with respect to DHX Media including the success of a licensing program and rollout of a consumer products program. Although the Company believes that the expectations reflected in such forward looking statements are reasonable, such statements involve risks and uncertainties and are based on information currently available to the Company. Actual results may differ materially from those expressed or implied by such forward-looking statements. Factors that could cause actual results or events to differ materially from current expectations, among other things, include risk factors discussed in materials filed with applicable securities regulatory authorities from time to time including matters discussed under “Risk Factors” in the Company’s most recent Annual Information Form and annual Management Discussion and Analysis, which form part of the Company’s registration statement on Form 40-F filed with the United States Securities and Exchange Commission. These forward-looking statements are made as of the date hereof, and the Company assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law.