DHX MEDIA AND YO GABBA GABBA! KEEP ROCKING AROUND THE GLOBE
Announces raft of renewals and new deals for hit show
Halifax, NS – 4 December 2013 – DHX Media, a leading independent creator, producer, distributor and licensor of children’s entertainment content, has signed a number of international deals for its hugely successful series Yo Gabba Gabba!, with broadcasters in several key territories committing to continue airing the show, underscoring its popularity.
DHX Media is proud to announce that free-to-air Pan Arab-broadcasting network, MBC Group, has picked up Yo Gabba Gabba! (seasons 1-4) for MBC3 channel in the Middle East and North Africa region.
In Australia, Nickelodeon has snapped up rights to season four and renewed seasons two and three for all subscription channels, while ABC TV Australia has renewed free TV rights to season three and acquired season four. In Latin America, the Disney Jr Channel has picked up the fourth season for Latin America and Brazil.
Yo Gabba Gabba!, created by Christian Jacobs and Scott Schultz, is an award-winning, live-action television series and live stage show whose unconventional formula has created a triple stacked fan base, making it one of the most popular entertainment properties among preschoolers, parents and indie music lovers alike. The series airs several times a day on Nick Jr.
The property continues to go from strength to strength. Taking audiences by storm since 2007, the live show has continued success across North America and the inaugural live holiday tour kicked of this season. In addition, there is a strong licensing program with recent deals ranging from the Yo Gabba Gabba! Hello Friends! preschool app to a collaboration with Vans for a range of themed toddlers shoes.
Josh Scherba, SVP Distribution at DHX Media, says: “Yo Gabba Gabba! is a worldwide phenomenon, appealing to a unique cross section of audiences which has kept it continuously popular. These renewals and new deals highlight the ongoing popularity of the show internationally and maintain its impressive momentum.”
For more information please contact:
Aimee Norman at DDA Blueprint PR
+44 (0) 20 8985 4708
About DHX Media
DHX Media (www.dhxmedia.com) is a leader in the creation, production and licensing of family entertainment rights. DHX Media owns, markets and distributes 9,500 half hours of children’s entertainment content, and exploits owned properties through its consumer products licensing business. DHX Media is recognized for brands such as Yo Gabba Gabba!, Caillou, Teletubbies, In the Night Garden, Inspector Gadget, Johnny Test and Super WHY!. DHX Media’s full-service international licensing agency, Copyright Promotions Licensing Group, (CPLG), represents numerous entertainment, sport and design brands. DHX Media has offices in Toronto, Los Angeles, Vancouver, Halifax, London, Paris, Barcelona, Milan, Munich and Amsterdam and is listed on the Toronto Stock Exchange.
About Yo Gabba Gabba!
Yo Gabba Gabba! infuses retro-style and beat-driven music to teach simple life lessons. The series and the live show stars DJ Lance Rock (Lance Robertson) and a cast of colorful characters, including: Brobee, the little green one, Foofa, the pink flowerbubble, Muno, the red Cyclops, Toodee, the blue cat-dragon and Plex, the yellow robot. Today’s most popular names in movies, television, music and sports flock to the groundbreaking series, including series regulars Biz Markie and MarkMothersbaugh, and guest stars such as Fred Armisen, Erykah Badu, Jack Black, Anthony Bourdain, Devo, Rachel Dratch, Rob Dyrdek, Flaming Lips, Melora Hardin, Tony Hawk, The Killers, Angela Kinsey, Solange Knowles, Jack McBrayer, MGMT, Mos Def, The Roots, Andy Samberg, Amy Sedaris, The Shins, Sarah Silverman, Amare Stoudemire, The Ting Tings, Weezer, Jimmy Eat World, Elijah Wood and Weird Al Yankovic, among others. Additional celebrity guests performed during the live tour, including Devenda Banhart, Cold War Kids, Matt Costa, Kid Koala, Moby, DMC (Run DMC), Shaggy, Snoop Dogg, Dave Grohl, Jon Heder, Talib Kweli, Mix Master Mike, Nicole Richie, Kid Sister, Keri Russell, Lou Diamond Phillips, Jason Reitman, Zac Brown and the Drive By Truckers and more, while Christina Aguilera, Jessica Alba, Jason Bateman, Travis Barker, Brendan Fraser, Heidi Klum, Chris Noth, Gwen Stefani, Brooke Shields, Dennis Quaid and others attended with their families.