SNOOPY, CHARLIE BROWN AND FRIENDS LAND AT APPLE TV+ IN EXPANDED PARTNERSHIP WITH WILDBRAIN FOR NEW ORIGINAL SHOWS AND SPECIALS 

Apple TV+ orders second season of Daytime Emmy-nominated original series, Snoopy In Space

New deal with Peanuts Worldwide and Lee Mendelson Film Productions also brings beloved, classic Peanuts Specials to Apple TV+  

Toronto, ON; New York, NY – October 19, 2020 – Apple TV+ has teamed with WildBrain, along with Peanuts Worldwide and Lee Mendelson Film Productions, to become the home for all things Peanuts, bringing together new original series and specials, along with iconic, beloved specials to fans around the world, all in one place.  

New animated Peanuts originals coming to Apple TV+ include a second season of the Daytime Emmy-nominated Snoopy in Space, and a slate of brand-new specials that will find the Peanuts gang marking Mother’s Day, Earth Day, New Year’s Eve and Back to School – all to be produced by WildBrain’s animation studio. The new series and specials join the previously announced The Snoopy Show, premiering February 5, 2021; a brand-new Peanuts 70th anniversary documentary film from Imagine Documentaries and WildBrain, set to premiere next year; and the Daytime Emmy Award-winning Peanuts in Space: Secrets of Apollo 10

The original programs and new specials will also soon stream globally alongside iconic Peanuts specials, including A Charlie Brown Christmas, Charlie Brown Thanksgiving and It’s the Great Pumpkin, Charlie Brown. The Halloween special will begin streaming globally on Apple TV+ on October 19, and will be available for free from October 30 until November 1 as a special treat on Apple TV+.

Just in time for US Thanksgiving, Apple TV+ will launch A Charlie Brown Thanksgiving on November 18, and the special will be available for free from November 25 until November 27.

The Peanuts gang will also deck the halls with the premiere of A Charlie Brown Christmas, streaming exclusively on Apple TV+ on December 4. The holiday special will be available to customers for free from December 11 until December 13. 

Offering multi-generational viewing for children 4-11 and their caregivers, Apple TV+ is home to original series from some of today’s most trusted franchises in kids and family programming, including the Daytime Emmy Award-winning Ghostwriter and Helpsters from Sesame Workshop; the soon to premiere reboot of the beloved, classic series Fraggle Rock from The Jim Henson Company; newly imagined original series based on the stories and illustrations of Maurice Sendak; and the upcoming series Doug Unplugs from DreamWorks Animation, and Stillwater from Gaumont and Scholastic.

For more information about Apple TV+, visit apple.com/tvpr and offers.appletvapp.apple/ and see the full list of supported devices.

For more information, please contact:

WildBrain
Media: Shaun Smith
shaun.smith@wildbrain.com 
+1 416-977-7230

Investor Relations: Nancy Chan-Palmateer
nancy.chanpalmateer@wildbrain.com 
+1 416-977-7358

Peanuts Worldwide
Melissa Menta
Melissa.Menta@peanuts.com
212-293-8506

About Apple TV+

Apple TV+ is available on the Apple TV app in over 100 countries and regions, on over 1 billion screens, including iPhone, iPad, Apple TV, iPod touch, Mac, select Samsung, LG, Sony, and VIZIO smart TVs, Amazon Fire TV and Roku devices, and at tv.apple.com, for $4.99 per month with a seven-day free trial. For a limited time, customers who purchase a new iPhone, iPad, Apple TV, Mac, or iPod touch can enjoy one year of Apple TV+ for free. This special offer is good for three months after the first activation of the eligible device.

About WildBrain

At WildBrain we inspire imaginations to run wild, engaging kids and families everywhere with great content across all media. With approximately 13,000 half-hours of filmed entertainment in our library – one of the world’s most extensive – we are home to such brands as PeanutsTeletubbiesStrawberry ShortcakeCaillouInspector Gadget, Johnny Test and Degrassi. At our 75,000-square-foot state-of-the-art animation studio in Vancouver, BC, we produce such fan-favourite series as Snoopy in Space, Chip & Potato, Carmen Sandiego and more. Our shows are enjoyed worldwide in more than 150 countries on over 500 streaming platforms and telecasters, and our AVOD business – WildBrain Spark – offers one of the largest networks of kids’ channels on YouTube, garnering approximately four billion views per month from over 200 million subscribers. We also license consumer products and location-based entertainment in every major territory for our own properties as well as for our clients and content partners. Our television group owns and operates four family entertainment channels that are among the most viewed in Canada. WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at wildbrain.com.

About Peanuts

The characters of Peanuts and related intellectual property are owned by Peanuts Worldwide, which is 41% owned by WildBrain Ltd., 39% owned by Sony Music Entertainment (Japan) Inc., and 20% owned by the family of Charles M. Schulz, who first introduced the world to Peanuts in 1950, when the comic strip debuted in seven newspapers. Since then, Charlie Brown, Snoopy and the rest of the Peanuts gang have made an indelible mark on popular culture. In addition to enjoying beloved Peanuts shows and specials on Apple TV+, fans of all ages celebrate the Peanuts brand worldwide through thousands of consumer products, as well as amusement park attractions, cultural events, social media, and comic strips available in all formats, from traditional to digital. In 2018, Peanuts partnered with NASA on a multi-year Space Act Agreement designed to inspire a passion for space exploration and STEM among the next generation of students. 

About Lee Mendelson Film Productions

The Peanuts specials, along with the rest of the classic Peanuts television library, were produced by the Hollywood animation studio Bill Melendez Productions, with Lee Mendelson Film Productions. Founded by the late Lee Mendelson in 1963, Lee Mendelson Film Productions, which is also the publisher of the Vince Guaraldi musical catalog, has received 11 Emmy Awards (from 45 nominations) and four Peabody Awards, as well as Grammy and Academy Award nominations. Bill Melendez Productions has won numerous awards for

features, television specials, industrials, and commercials.

Disclaimer

This press release contains “forward-looking statements” under applicable securities laws with respect to WildBrain including, without limitation, statements regarding new Peanuts content to be produced, the streaming of original programs. Although WildBrain believes that the expectations reflected in such forward-looking statements are reasonable, such statements involve risks and uncertainties and are based on information currently available to WildBrain. Actual results or events may differ materially from those expressed or implied by such forward-looking statements. Factors that could cause actual results or events to differ materially from current expectations, among other things, include the risk factors discussed in materials filed with applicable securities regulatory authorities from time to time including matters discussed under “Risk Factors” in WildBrain’s most recent Annual Information Form and annual Management Discussion and Analysis. These forward-looking statements are made as of the date hereof, and WildBrain assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law.